EmailOctopus

Update EmailOctopus contacts with their unique share link and referrer information.

Note: The EmailOctopus integration is only available to users on a GrowSurf paid plan.

Sync with your EmailOctopus List

Step 1: In Campaign Editor > 4. Options > Integrations, open the EmailOctopus integration card and enter your EmailOctopus API key (click here to get your EmailOctopus private API key).

IMPORTANT: Because the GrowSurf data sync to EmailOctopus only occurs after you have connected with the integration, it is imperative to connect with the integration BEFORE importing participants. Click here to see remedy options if you have already imported participants into your campaign but would like to sync their GrowSurf data to EmailOctopus.

Step 2: Once connected, choose the EmailOctopus list that you want to automatically sync to. GrowSurf will add/update your EmailOctopus contacts every time a new participant is added or referred to your referral campaign.

Step 3: Save changes. You should now see a screen that looks like the one below:

Examples

View our EmailOctopus tutorials to see different kinds of examples that you can copy/paste into your email templates.

Custom Fields

GrowSurf will automatically create these custom fields for your EmailOctopus contacts.

Field label	Tag	Type	Description	Example
GrowSurf Share URL	GrowSurfShareURL	TEXT	The participant's unique referral link	https://growsurf.com?grsf=absc123
GrowSurf Participant ID	GrowSurfParticipantID	TEXT	The participant's unique GrowSurf ID	abc123
GrowSurf Referral Status	GrowSurfReferralStatus	TEXT	The referral status of the participant*	CREDIT_PENDING
GrowSurf Participant First Name	GrowSurfParticipantFirstName	TEXT	The participant's first name	Bob
GrowSurf Participant Last Name	GrowSurfParticipantLastName	TEXT	The participant's last name	Loblaw
GrowSurf Referrer First Name	GrowSurfReferrerFirstName	TEXT	The first name of the participant's referrer (if applicable)	Gavin
GrowSurf Referrer Last Name	GrowSurfReferrerLastName	TEXT	The last name of the participant's referrer (if applicable)	Belson
GrowSurf Referrer Email	GrowSurfReferrerEmail	TEXT	The email address of the participant's referrer (if applicable)	[e-mail]
GrowSurf Total Referral Count	GrowSurfTotalReferralCount	NUMBER	The participant's all-time referral count	0
GrowSurf Monthly Referral Count	GrowSurfMonthlyReferralCount	NUMBER	The participant's current month referral count	19
GrowSurf Prev Monthly Referral Count	PrevMonthlyReferralCount	NUMBER	The participant's previous month referral count	20
GrowSurf Next Milestone	GrowSurfNextMilestone	TEXT	The text for the next/upcoming milestone reward (only applies to milestone rewards. See an example here)	You are only 2 referrals away from winning a free t-shirt!
GrowSurf Next Monthly Milestone	GrowSurfNextMonthlyMilestone	TEXT	The text for the next/upcoming monthly milestone reward (only applies to milestone rewards. See an example here)	You are only 2 referrals away from winning a free t-shirt!
GrowSurf Total Invite Count	GrowSurfTotalInviteCount	NUMBER	The participant's all-time invite count	112
GrowSurf Total Impression Count	GrowSurfTotalImpressionCount	NUMBER	The participant's all-time impression count	150

*GrowSurf Referral Status can be the following: CREDIT_PENDING (This participant must still trigger a referral for their referrer to receive referral credit), CREDIT_AWARDED (This participant triggered a referral and their referrer received referral credit), CREDIT_EXPIRED (This participant did not trigger the referral credit within the referral credit expiration window so their referrer did not receive referral credit).

You can use these new tags in your EmailOctopus email templates. Whether you launch a new marketing campaign or have an automated drip campaign going on, make sure to always includeGrowSurfShareURL in your emails to provoke your contacts to make referrals!

Troubleshooting Tips

• If the new participant isn't being added to EmailOctopus, or if they are being added but their unique referral link isn't being synced to EmailOctopus:

  • Activity logs will denote if a participant was added to EmailOctopus or if they failed to be added. (In the case of failure, GrowSurf will re-attempt to add them for 7 days).