Events Reference

Below are sample request payloads you will receive based on the webhook event types you have selected for your campaign.
PARTICIPANT_REACHED_A_GOAL
Description: When a participant unlocks a new reward
Important notes:
For double-sided rewards, two events will be sent for both referrer and referee. To discern between the two, use the data.reward.isReferrer property (the referrer will have isReferrer as true).
If you have manual reward approval enabled for your campaign, events will be sent twice: (1) when the reward is pending approval and (2) when the reward is approved. To discern between unapproved/approved rewards, use the data.reward.approved property (approved rewards will have approved as true).
{
  "event": "PARTICIPANT_REACHED_A_GOAL",
  "createdAt": 1558345202613,
  "data": {
    "participant": {
      "id": "x9a7uu",
      "email": "[email protected]",
      "firstName": "Richard",
      "lastName": "Hendricks",
      "notes": "",
      "rank": 9,
      "isWinner": true,
      "referralCount": 11,
      "monthlyReferralCount": 8,
      "prevMonthlyReferralCount": 0,
      "shareUrl": "http://piedpiper.com?grsf=x9a7uu",
      "impressionCount": 309,
      "uniqueImpressionCount": 285,
      "inviteCount": 285,
      "shareCount": 163,
      "createdAt": 1554431962667,
      "referralSource": "DIRECT",
      "fraudRiskLevel": "LOW",
      "metadata": {
        "piedPiperUserId": "12a39-8aajd-1dwiq",
        "companyName": "Pied Piper, Inc",
        "teamSize": "1-10"
      }
    },
    "reward": {
      "approved": true,
      "conversionsRequired": 1,
      "couponCode": "PROMO_20_OFF",
      "createdAt": 1542560101404,
      "description": "Win a free t-shirt when you refer a friend to sign up to Pied Piper!",
      "imageUrl": "https://res.cloudinary.com/growsurf/image/upload/v1553218876/development/ls8shgq3qlwldljr8tl2.jpg",
      "limit": 3,
      "title": "Early-Bird Reward",
      "isReferrer": true,
      "type": "SINGLE_SIDED",
      "rewardId": "xlj123",
      "id" : "ccm2ue",
      "referredId": "ad3dfa",
      "referrerId": "x9a7uu",
      "metadata": {
        "foo": "bar"
        "amount": "$25",
        "points": "1000"
      }
    }
  }
}
NEW_PARTICIPANT_ADDED
Description: When a new participant is added to the campaign (includes direct signups, referrals, and participants added/imported via dashboard).
{
  "event": "NEW_PARTICIPANT_ADDED",
  "createdAt": 1558345215720,
  "data": {
    "id": "p88y0a",
    "email": "[email protected]",
    "firstName": "Gavin",
    "lastName": "Belson",
    "notes": "This is obviously our competitor trying out our product!",
    "rank": 762,
    "isWinner": false,
    "shareUrl": "http://piedpiper.com?grsf=p88y0a",
    "referralCount": 0,
    "monthlyReferralCount": 0,
    "prevMonthlyReferralCount": 0,
    "impressionCount": 0,
    "uniqueImpressionCount": 0,
    "inviteCount": 0,
    "shareCount": 3,
    "createdAt": 1554479231190,
    "referralSource": "PARTICIPANT",
    "fraudRiskLevel": "LOW",
    "referredBy": "x9a7uu",
    "referrer": {
      "id": "x9a7uu",
      "email": "[email protected]",
      "firstName": "Richard",
      "lastName": "Hendricks",
      "notes": "",
      "rank": "9",
      "isWinner": true,
      "referralCount": 11,
      "monthlyReferralCount": 8,
      "shareUrl": "http://piedpiper.com?grsf=x9a7uu",
      "impressionCount": 309,
      "uniqueImpressionCount": 285,
      "inviteCount": 285,
      "shareCount": 163,
      "createdAt": 1554431962667,
      "referralSource": "PARTICIPANT",
      "fraudRiskLevel": "LOW",
      "metadata": {
        "piedPiperUserId": "12a39-8aajd-1dwiq",
        "companyName": "Pied Piper, Inc",
        "teamSize": "1-10"
      }
    },
    "metadata": {
      "piedPiperUserId": "au71p-121x9-88faa",
      "companyName": "Hooli, Inc",
      "teamSize": "10,000+"
    }
  }
}
CAMPAIGN_ENDED
Description: When the campaign ends.
Please note: Only the first 1,000 will be returned in the winners Array.
{
  "event": "CAMPAIGN_ENDED",
  "createdAt": 1558345152138,
  "data": {
    "id": "ct8f71",
    "name": "Middle-Out Compression Launch",
    "participantCount": 5661,
    "startedAt": 1522432573250,
    "endedAt": 1533532422153,
    "status": "COMPLETE",
    "impressionCount": 11075,
    "referralCount": 1673,
    "winnerCount": 1673,
    "winners": [
      {
        "id": "x9a7uu",
        "email": "[email protected]",
        "firstName": "Richard",
        "lastName": "Hendricks",
        "notes": "",
        "rank": 9,
        "isWinner": true,
        "referralCount": 11,
        "monthlyReferralCount": 8,
        "prevMonthlyReferralCount": 0,
        "shareUrl": "http://piedpiper.com?grsf=x9a7uu",
        "impressionCount": 309,
        "uniqueImpressionCount": 285,        
        "shareCount": 163,
        "createdAt": 1554431962667,
        "referralSource": "PARTICIPANT",
        "fraudRiskLevel": "LOW",
        "metadata": {
          "piedPiperUserId": "12a39-8aajd-1dwiq",
          "companyName": "Pied Piper, Inc",
          "teamSize": "1-10"
        }
      }
    ]
  }
}
Examples
Next - 🎁 Automate Rewards
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Last updated 8 months ago
Events Reference

`PARTICIPANT_REACHED_A_GOAL`

Important notes:

`NEW_PARTICIPANT_ADDED`

`CAMPAIGN_ENDED`
